Best Idea to Combat Flu Scare Economic Damage: Vallarta en Vivo
Published May 1, 2010 - (Updated Aug 6, 2011)
Featured in Vallarta Lifestyles Magazine, Spring/Summer 2010 issue.
About 40,000 spectators, including tourists and residents of Puerto Vallarta, enjoyed the “Vallarta en Vivo” concert held June 20, 2009. This spectacular event was the brainchild of internationally renowned Mexican singer Alejandro Fernandez, who was accompanied by several of his musician friends, including famous singers Luis Fonsi, Enrique Iglesias and David Bisbal. Among others. “Vallarta en Vivo” launched the promotional campaign “Jalisco Vive 2009” designed by the Jalisco state government to help revive tourism following the H1N1 influenza scare that caused severe economic damage to our city.
